Bro, ikaw ang Star ng Pasko

touching...nakakaiyak naman to, nakakamiss talaga ang Pasko sa Pinas...what I love about it is that the station ID is full of hope...yung intrinsic nature ng Pinoy na
kahit anong lungkot o kahit anong hirap ng mga pinagdadaanan natin, malalampasan natin lahat ng iyan kapag kumapit ka sa Kanya, kapag patuloy tayong nagkakaisa, if patuloy nating minamahal ang isa't-isa...

i would like to quote Andrew Paredes in his article for PEP

"The ABS-CBN station ID zeroes in on something specific: the struggle to overcome the recent ravages of Ondoy and Pepeng. Interspersed with the images of Piolo Pascual and KC Concepcion singing and the subtle selling of the John Lloyd Cruz-Angel Locsin tandem as they get set for their new teleserye, we see workers tying up relief goods, a little boy picking up a parol and saluting army men as they go off on a relief mission, a community cleaning up a mud-strewn chapel. Powerful images indeed.

Equally powerful is the jingle, co-written by advertising industry stalwart Robert Labayen. After one viewing, I immediately latched on to its chorus: "Salamat sa liwanag mo/Muling magkakakulay ang Pasko/Ang nagsindi nitong ilaw/Walang iba kundi ikaw/Dahil ikaw, bro/Ang star ng Pasko."

Granted, there's something theologically unsound about the message (after all, isn't Jesus Christ the reason for the season?), and yes, station plugs are unabashed exercises in audience manipulation. But for the space of four minutes, it's touching to see celebrities pay tribute to the tireless relief worker, or the priest who is the moral center of his ravaged community. With this intantly catchy plug, ABS-CBN seems to be telling its audience that love isn't just needed this holiday season - it's something positively heroic."

i remember the last Christmas art project na pinagbuhusan ko talaga ng panahon...2007 contest sa ofis...hehehe, well it won the first prize, woohoo! Tulad ng theme nang station ID ng ABS-CBN, Bro ikaw ang Star ng Pasko...our group idea was a stained glass wall decor (pero since karamihan sa kagrupo ko ay mga software engineer na super busy sa mga projects nila during that time, puro moral support ang natanggap ko...ahahaha)



tsaran...gawa sa balat ng yema at plastic cover, ninenok namin ang emergency lights sa ofis para ilagay sa likod...hehehe...i tried my best to make it looked like a stained glass...sabi nila kamukha daw ni Zaido "pulis pangkalawakan" ang drawing ko...ahahaha, at oo uso na ang stripes noon...jowk:P



Explanation Speech from Andrei for the Decor he said:
We always celebrate Christmas, we put up different kind of decorations, give away gifts and sweets, we long for Santa to come and we light up our Christmas tree...but I guess the most important thing we need to be reminded of about Christmas, is that on that day...a Star have guided us to witness the coming of our Saviour...to rejoice the Birth of Christ.